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Customer Journey

Market for Results with Data-Driven Marketing

By Heather Cameron Leave a Comment

Data-Driven Marketing

If you own your own business, you’re a marketer! Are you using data-driven marketing? Marketing is a key to your business success; it’s how you attract and retain clients. Different styles of marketing can generate different results. So, what type of marketer are you? Are you a shotgun marketer, an occasional marketer, a trend marketer, […]

Filed Under: Marketing Tagged With: content marketing, Customer Journey, social media

Stop the Glorification of Busy and Embrace JOMO!

By Heather Cameron 1 Comment

Stop the Glorification of Busy

It is so easy to get tied up in “busyness”! Having constant access to everything has amplified “the glorification of busy”. In fact, being chronically busy has become a badge of honor in our society. Many business owners have the mindset in order to have a successful business, you need to work at it all […]

Filed Under: Business Basics Tagged With: content marketing, Customer Journey, social media

Imagination, Curiosity, Action and Results

By Heather Cameron Leave a Comment

Imagination

“Imagination is everything. It is the preview of life’s coming attractions.” ― Albert Einstein When you have an idea, what do you do with it? If you dream of an amazingly successful business, it is a preview of what is possible. What you imagine, what you dream of, can become real if you take action […]

Filed Under: Business Basics Tagged With: content marketing, Customer Journey, social media

Mini Business Review – 5 Elements to Focus on for Success

By Heather Cameron Leave a Comment

Mini Business Review

Most business owners start the year with a vision, exciting goals, and a plan to make it happen. They get working on it, stuff happens, and it pulls them off track. That’s why it so important to do a mini business review at least once every three months. Are you on track? Do you need […]

Filed Under: Business Basics Tagged With: content marketing, Customer Journey, social media

15 Sales Activities that Get Results

By Heather Cameron 2 Comments

Sales Activities

You only have so many hours in a week to create growth in your business. Whether you are working a 4-hour day, 4 days a week, or 10-hours a day, 5 days a week. Time is a limiting factor for all of us. We can’t make time, no matter how hard we try. If you […]

Filed Under: Business Basics Tagged With: content marketing, Customer Journey, social media

Nail Your Customer Journey and Get Clients Quickly

By Heather Cameron 1 Comment

Customer Journey

Have you mapped out your customer journey? Are you asking “Heather, what is a customer journey anyways?” Simply put, it’s the path someone takes from being a stranger to becoming a paying customer/client. How do they first discover you? When are you first aware they exist? At what point do they become a lead or […]

Filed Under: Business Basics Tagged With: content marketing, Customer Journey, social media

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