#readyformore

Stand Out and Attract More Leads – RFM063

❓??‍♀️I’ve got one VERY important question for you…. Are you looking to stand out and generate more leads in your business? Are your ready to take action to do so?

If the answer is YES (and honestly why wouldn’t it be?) then get excited because I’ve opened registration for my BRAND NEW, 5 Day Stand Out and Attract More Leads Challenge starting Monday July 22nd, 2019 in the Ready For More! Women Business Owners Facebook Group and it’s FREE.

This challenge is for you if you’re a woman business owner and you want to craft your unique marketing message that:
? Connects and makes you stand out in the crowd
? Is memorable
? Generates leads! (Most Importantly!)

??Come join us and Stand Out! ??

??Know anyone other women business owners who want to Stand Out and Attract More Leads? Invite them to join the challenge: www.igniteyourmarket.com/standout.

Why do Businesses Spend Money?

What is the B2B market? Have you ever really thought about why businesses buy? What are their key motivations to spend money?

Generally speaking, businesses buy for these 5 main reasons:

Make money/increase revenues
Save money/reduce operating expenses
Provide excellent customer service
Develop/motivate staff
Meet regulations

As business owners, we need to connect with our market’s needs and desires, so it is important to know why your business clients would spend money for your product and/or service. Which of the 5 areas do you provide solutions for?

Why do Consumers Spend Money?

What is the B2C Market? Generally B2C means Business to Consumer sales and is understood to describe or involve the sale of goods or services directly to customers for their own use, rather than to businesses.

As a business selling to consumers, it’s important that you connect at the level that motivates your prospective customers. You must attract them to your message, not to your product’s specifications. Think about Apple. Apple has done an amazing job of focusing on the customer experience and rarely talks about their specifications in their marketing material. A great example are their current TV ads

Consumers spend money for the following reasons:

To meet Basic Needs
To make or manage Money/Financial
To improve Relationships
For their Health
To master and/or enjoy a Hobby
To have Fun!

Where do your products and/or services sit in?

Bright Shine Object Syndrome

This is the most unpredictable reason people spend money and many people market towards it both for B2B and B2C markets.

Do want to create your marketing Message that Connects?

If the answer is YES then come and join the 5 Day Stand Out and Attract More Leads Challenge starting Monday July 22nd, 2019 in the Ready For More! Women Business Owners Facebook Group and it’s FREE.

This challenge is for you if you’re a woman business owner and you want to craft your unique marketing message that:
– Connects and makes you stand out in the crowd
– Is memorable
– Generates leads! (Most Importantly!)

I know you’re busy and you may even be thinking “I don’t have time for a free challenge.” But are you investing your time on the right actions? Could a few simple tweaks create more leads in your business? Is that worth 30 minutes or less a day of your time for 5 days?

The exercises we are going to work through and the strategies I’m going to share can take your message from ho hum to WOW and help you stand out in the crowd, attract more leads and ultimately grow your business.

This challenge is all about you, it is about taking time to work on your core message, guided by some powerful exercise that get results.

??Come join us and Stand Out! ?? www.igniteyourmarket.com/standout.

??Know anyone other women business owners who want to Stand Out and Attract More Leads? Invite them to join the challenge: www.igniteyourmarket.com/standout.

Let’s connect:

Facebook: https://www.facebook.com/igniteyourmarket/

Instagram: www.instagram.com/heathercameroncoach/

Join the Ready For More! Women Business Owners Circle

LinkedIn: https://www.linkedin.com/in/cameronheather/

Useful Resources:

You can get your free copy of the worksheet 10 Lead Generation Strategies for 40+ Women Business Owners simply by joining the Ready For More! Women Business Owners Circle. We are a group of 40+ women entrepreneurs helping each other reach for our More!

Would you like tips to increase your productivity? Click here to access your free gift: Take Control of Your Day and Unleash Your Potential

Are you being “Shoulded” to death, download your free ShouldBuster: https://www.igniteyourmarket.com/shouldbuster/

Learn more about Heather: https://www.igniteyourmarket.com/heathercameron

Couch to Active with Lyn Lindbergh – RFM062

By Heather Cameron Leave a Comment

In this episode Lyn Lindbergh and Heather chat about Lyn’s journey to writing Couch to Active book and creating a business helping people find their motivation to move more. Lyn shares her insights on asking the right question, prioritizing your business, and creating success.

“If you ask the right questions with love, compassion and real sincere regard for them and not your own agenda. You will be amazed at what people share. It is so powerful. ” – Lyn Lindbergh

Who is Lyn Lindbergh?

Lyn Lindbergh is the Bad Couch Guru, and creator of COUCH to ACTIVE, a two time award winning book author, and the host of the COUCH to ACTIVE podcast. Her mission is to help everyone conquer their inner couch potato. She is a compassion first leader who knows that most of us are dealing with chronic health issues that make it difficult to succeed in our current go-hard-or-go-home mentality. Lyn knows this is a tough topic, so she approaches it with humor and a very clear view of the realities we are all facing.

Lyn is a certified personal trainer, with a degree in Education, 20-years experience in the grind of the corporate trenches, 10-years as a single parent, and is also a certified group fitness instructor, and certified pilates instructor.

Highlights:

2:00 Lyn’s journey to creating Couch to Active helping people find their motivation to move more.
7:40 Applying corporate skills to running your own business
10:35 Creating a successful business from one failed business
14:00 Learning the true motivation of your clients
18:30 Entrepreneurial Spirit driving a business with purpose
21:30 The new era of online businesses are foreign to many people
25:25 Tip: Write your ideas on your 3 by 5 cards to get them out of your brain and use them when you are planning.
29:20 Challenges: focus, consistent revenue, and health
33:45 Balance gut and intuition with business basics
37:40 Your business is your number one client
41:15 Lyn’s Book Couch to Active Book, 1-on-1 coaching, and the Cactive Club
45:05 Lyn’s favourite quotes: “Even if I’m not feeling well, I can be well.”
45:20 Lyn’s parting message: “Stand up tall and own it. Completely. Stand up and tall and own it and don’t apologize for who you are and what you are becoming.”

“Entrepreneurs are really all dealing with similar problems. Don’t be intimidated by others. Keep learning and moving forward.” – Lyn Lindbergh

We Know What is Right for Us with Jen Wozny – RFM061

By Heather Cameron 1 Comment

In this episode Jen Wozny and Heather chat about her 4-year long road trip to heal herself and become an energy healer and life coach. Jen shares her insights on stepping into what is given to us, what is right for us and we are all capable of so much more than we think we are.

“When you allow yourself to be in the flow, then everything is brought to you.” – Jen Wozny

Who is Jen Wozny?

Jen Wozny has a Masters Degree in national security and spent about ten years in the security community, both in Canada and the United States. But one day, her intuition told her to quit. Not only that, but it said, “sell everything, buy a car, and start driving.” So she did. And she drove for four years.

In that time, Jen was focused on healing herself, studying numerous spiritual teachings, and cultivating her natural skills as a healer. She is now a Reiki Master, Shamanic practitioner, Life Coach, Yoga Teacher, and trauma-informed healer.

Much to her surprise, she is also an entrepreneur: At the start of her road trip, she began to lay the foundation of what is now her company, “Put The Light Here.” Put The Light Here offers full-spectrum wellness, consulting, and educational services, and is based out of Ottawa, Canada.

Highlights:

2:00 Jen’s journey road trip to heal herself and become an energy healer and life coach
6:21 Keeping the leap private and listening to what is right for yourself
7:40 Step into accept what is given to you
12:00 What Jen’s 20 something self would have thought of her road trip
14:30 What we are actually capable of is more than we ever think we can do
19:00 Making a business out of everything Jen learned and helping people
22:15 Being aware of how you want to receive something helps you learn how to serve people in your own unique way.
24:20 Offering things in a different way in business – the way that feels right and being different
27:50 Turn should to “Do I want to…” and “Do I want to now or later”
31:35 Always make sure you focus on the fundamentals of business
32:40 Building awareness of an alternative healing practice
35:45 How re-energize yourself
37:45 Learn more about Jen’s programs – energy healing blended with life coaching
45:50 Jen’s favourite quotes: “The great use of life is to spend it on something that will out last it.” – William James
45:20 Jen’s parting messages: “No matter how many “no” we get as entrepreneurs , if we believe in ourselves keep going.” and “We know our own truth. We know what is right for us. We know our right way. Everyone else’s opinions can be use to inform our decision but it is us who knows the right decision.”

“Get a little bit uncomfortable and see what happens.” – Jen Wozny

Connect with Jen:

Websites: https://putthelighthere.com

Facebook: https://www.facebook.com/putthelighthere

Instagram: https://www.instagram.com/putthelighthere/

Pinterest: https://www.pinterest.ca/putthelighthere/

Connect with Heather:

Join our Facebook Community: Ready For More! Women Business Owners Circle

Facebook: www.facebook.com/igniteyourmarket/

Instagram: www.instagram.com/heathercameroncoach/

LinkedIn: www.linkedin.com/in/cameronheather/

Free 5 Day Productivity Program: www.igniteyourmarket.com/takecontrol/

Download Your Should Buster: www.igniteyourmarket.com/shouldbuster

Wisdom from 14 Amazing Women – RFM060

By Heather Cameron Leave a Comment

Welcome to episode 60 of the Ready for More! Podcast. I’m amazed that we’ve hit 60 episodes and highlighted 28 amazing women and their wisdom. It has been such a great experience and journey bring value to you through the Monday morning tip and Thursday interview shows. I’ve loved sharing the stores and expertise of all 28 amazing women from all over the world.

To celebrate my 30th episode, I put together highlights from my first 14 guests in Advice from 14 Amazing Women – RFM030 and I’m doing it again for my last 14 guests. In this episode you’ll find wisdom from each of these amazing women including one value add snip-it of each of our conversations and each woman’s parting advice for women business owners who are Ready for More!

Join our Facebook Community: Ready For More! Women Business Owners Circle. We are growing and thriving! Exclusively in the group: Thursday Lead Generation Explosion Speaker Series.

Highlights of Wisdom for 14 Amazing Women:

1:45 Kelly Leonard Episode 32 – LinkedIn for Success
- Scaling your business – let go of perfection
- Kelly’s advice for women who are Ready for More: “Embrace the authentic you! Do you, don’t worry about what is going on around you. Stayed focused. Stay committed. Do you!”

4:37 Meg Wheeler Episode 34 – A Mother and Daughter Making an Impact for Women
- Working with your mother
- Meg’s advice for women who are Ready for More: “Each one of us has so much value to offer, regardless of our age. Your experience and your history are your own and no one else. That is your uniqueness that you bring to the world and your story matters. It is important to remember that there is value in that, there is value in sharing your story.”

7:10 Tami Stackelhouse Episode 36 – Making the Jump from ME to WE
- Charge the right amount gives your clients the best results
- Tami’s advice for women who are Ready for More: “Realize when you need help. Hire a coach. If you are ready for more and you not sure where to go, or what to do, or how to get it. Find someone who can be your tour guide, because you don’t know what you don’t know. And sometimes you need someone who is farther a head on the path to show you the path.”

10:20 Lisa Orkin Episode 38 – Being in Business as a Creator
- Advice about podcasting – it is a long game
- Lisa’s advice for women who are Ready for More: “No RULES! There are not rules, you get to make it however you want it. You get to make it your own. There are no RULES. There is no one way to do anything, feel free to make it however you want to do it.”

12:13 Stephanie Pollock Episode 40 – Be a Leader in Your Business
- Managing analysis paralysis
- Stephanie’s advice for women who are Ready for More: “The sooner you embrace yourself as a leader inside of your business, and show up that way. And develop the skills, the capacity, the confidence, the curiosity around being a leader. The better your business will run, and the better it will feel for you. You can do that without sacrificing yourself, your well-being, your stress, your family.”

15:15 Bonnie Frank Episode 42 – Building a Business by Livestreaming
- You get to choose who your people are and who you follow
- Bonnie’s advice for women who are Ready for More: “They truly can do it. They can do whatever they want to do right now. But they have to make up their mind that they really want it.”

17:49 Sarah Santacroce Episode 44 – Stop Over Giving and Under Selling
- Over giving and under selling burnout
- Sarah’s advice for women who are Ready for More: “Just be yourself and focus on relationships.”

20:12 Carrie Caulfield Arick Episode 46 – The Power of Podcasting
- Know your own value and your ability to impact people. There is nothing more important that the relationship with yourself and other people
- Carrie’s advice for women who are Ready for More: “Value yourself and value your skills. Value it appropriately, and don’t let anyone define that for you.”

22:12 Tammy Grable-Newton Episode 48 – Passion, Purpose and Reach
- Best things about running your own business is freedom, your time is yours to use and the ability to create.
- Tami’s advice for women who are Ready for More: “Don’t wait. Don’t wait to follow your dreams. Act on that great idea you have or you’ve been sitting on. Act now!”

25:00 Rebecca L. Weber Episode 50 – Freelance Journalism
- It is possible to coach people on things you do not have personal experience with. It’s the tools and process that allow coaches to help people.
- Rebecca’s advice for women who are Ready for More: “You can do this, you can achieve your goals. It hinges on whether your believe you can do it or not.”

28:25 Kay Richardson Episode 52 – Clients Who Say Yes
- Build a strong foundation for your business
  - Understand who is your idea client and the transformation you help they achieve
  - Understand what business you are really in
  - Having a message that speaks you their needs
  - Know you sales conversation
- Kay’s advice for women who are Ready for More: “Don’t be so in love with your passion that it gets in the way of you really knowing what business you are truly in. Keep your eye on the client and not your product. Create a comfortable space to stand in your power, ask for your worth and be willing to say NO.”

31:00 Geneviève Rochon Episode 54 – Interactive Content
- Put one foot in front of the other, and keep going. You need to do the work.
- Geneviève’s advice for women who are Ready for More: “It is important to face the fear, do it anyways and take the baby steps. Because we are all in the same boat, we all feel the same way, we are all shared. Just do it, if not now when?”

33:00 Kelly DiNardo Episode 56 – Balancing two Businesses Successfully
- Learn to understand when your gut reaction is motivated by truth or fear
- Kelly’s advice for women who are Ready for More: “Just do it! Take the leap!”

35:52 Teresa Rich Episode 58 – Believe You’re Worth It
- Believe you’re worth it. You are worth being paid
- Lisa’s advice for women who are Ready for More: “Dig deep down into yourself and believe you are worth it, because you truly are. No matter what anyone says about you. No matter if anyone puts you down. Believe you’re worth it ”

Connect with Heather:

Join our Facebook Community: Ready For More! Women Business Owners Circle We are growing and thriving. Exclusively in the group every Thursday I host the Lead Generation Explosion Series featuring amazing guest speakers.

Facebook: www.facebook.com/igniteyourmarket/

Instagram: www.instagram.com/heathercameroncoach/

LinkedIn: www.linkedin.com/in/cameronheather/

Free 5 Day Productivity Program: www.igniteyourmarket.com/takecontrol/

Download Your Should Buster: www.igniteyourmarket.com/shouldbuster

Changes – RFM059

By Heather Cameron Leave a Comment

Changes, it is so important to take the time to look at what is going on in your business and ask yourself what needs to change. I did that in May and as a result I’ve decide to take a break from the Monday business building tip episodes for the summer.

I’m going to focus on the amazing Thursday guest episodes, building the Ready For More! Women Business Owners Circle Facebook group, hosting the Lead Generation Explosion Speaker Series and sharing tips Live on my Facebook Business Page.

Lead Generation Explosion Speaker Series

I’m excited about changes like the Lead Generation Explosion Speaker Series for 40+ Women Business Owner. When I recently survey women business owner about what they need right now in their business the number one answer was more leads! Lead generation has so many different options and angles and it can be overwhelming at times.

To help I’m inviting experts in lead generation, mindset and productivity to share their best strategies so you can choose what is right for you and start getting more leads! This free series is Live every Thursday in the Ready for More! Women Business Owner Facebook Group. If you are a 40+ women business owner and you’re want more leads for your business come join us. (If you’re almost 40 you’re welcome too.)

1) The Power of Pinterest

We kicked off on Thursday June 13, 2019 with The Power of Pinterest Featuring Chef Katrina. The replay is available to members if the Ready for More! Women Business Owner Facebook Group

You’ll learn:

Why Pinterest for Your Business
How to Simply Get Started
The Power of Promoted Pins (Ads)

Chef Katrina is a former Disney Chef turn Digital Marketer. Specializing in Pinterest Marketing, she works with entrepreneurs and small business owners on creating simple marketing strategies that produce the results they want for their business. In her down time you can catch her competing on the ballroom dance floor.

2) Harnessing the Power of Your Website

We’ll be Live on Thursday June 20th, 2019 at 11 am EST with Harnessing the Power of Your Website Featuring Robin Strohmaier. Replay will be available in the group.

Join us and you’ll learn:

Why your business needs a website
Basic best practices
Traffic driving strategies (to generate leads)

Robin Strohmaier is the lead designer and owner of R & R Web Design LLC since 2000. Specializing in web design, search engine optimization, and digital marketing, she loves helping small business reach their internet goals. In her spare time, Robin loves spending time with family and traveling.

Changes

Changes, it is so important to allow things to change but I’m not going away. Remember I’ll be Live on my Facebook Business page and Group. But for the summer the Ready for More! Podcast will focus on amazing women entrepreneurs stories. I have some amazing women lined up for you to be inspired!

If you like what you hear please come and join the Ready For More! Women Business Owners Circle, we are a Facebook group of 40+ women entrepreneurs helping each other reach for our More!

Let’s connect:

Facebook: https://www.facebook.com/igniteyourmarket/

Instagram: www.instagram.com/heathercameroncoach/

Join the Ready For More! Women Business Owners Circle

LinkedIn: https://www.linkedin.com/in/cameronheather/

Useful Resources:

Would you like tips to increase your productivity? Click here to access your free gift: Take Control of Your Day and Unleash Your Potential

Are you being “Shoulded” to death, download your free ShouldBuster: https://www.igniteyourmarket.com/shouldbuster/

Learn more about Heather: https://www.igniteyourmarket.com/heathercameron

Believe You’re Worth It with Teresa Rich – RFM058

By Heather Cameron Leave a Comment

In this episode Teresa Rich and Heather chat about her journey running an academy training hundreds of practitioners. Teresa shares her insights into being a woman business owner – why it is so important to believe you’re worth it, charge what you are worth and do you!

“I believe in women, I believe in health. I believe it is my purpose to be a role model for other people. The only way I can do that is not by telling people what to do, it’s by living it myself.” – Teresa Rich

Who is Teresa Rich?

Teresa Rich is an Expert in Reflexology training from beginners to advanced level. She has helped hundreds of student qualify as professional reflexologists (L3) and ensured that the most thorough techniques and skills were used at their finger tips.

Teresa is the founder and director of ReflexologyUK Ltd and the author of articles written in Hand Reflexology for the Federation of Holistic Therapists and Capital Hair and Beauty magazines. She is also an ITEC lecturer for Level 3 reflexology, Anatomy and Physiology and Business Studies.

Teresa provides specialised Advanced Reflexology training (the videos listed below), provides DVD’s, workshops, events and seminars in all these subjects. She has inspired hundreds of students around the UK and Ireland to develop their reflexology, with passion, enthusiasm, and intention, ensuring that the most thorough techniques and skills were used at their finger tips.

Highlights:

1:50 Teresa’s journey from corporate world to running an Academy for reflexology and complementary therapies
5:15 Leading by example and taking responsibility for yourself and your income
9:10 Moving from the collage systems to launching her own academy
13:07 Believe you’re worth it. You are worth being paid
15:55 Value who you are! You are the expert, you know what they need. Create a package helps them solve their issue
20:10 The benefits of being your own boss – Follow your own intuition, hours, and who you work with
22:32 It the head game, the mental work – it is about progress, not perfection. Getting past the fear
25:30 It doesn’t matter what other people think. It matters what you think. Don’t let someone else fear stop you.
30:00 Do you! – Don’t try to be like someone else. You don’t need to be prefect to be of service
32:55 Know where to invest money and time. Be aware of your return on your investment
37:10 Set boundaries and schedule what is most important including self care. Know your energy level and schedule around them.
40:25 Learn more about Teresa’s programs which includes how to run your own business as a practitioner
44:30 Teresa’s favourite quotes: “ God, grant me the serenity to accept the things I cannot change. Courage to change the things I can. And wisdom to know the difference.”
45:20 Teresa’s parting message: “Dig deep down into yourself and believe you are worth it, because you truly are. No matter what anyone says about you. No matter if anyone puts you down. Believe you’re worth it ”

“It doesn’t matter what other people think. It matters what I think. Don’t let someone else’s fear stop you.” – Teresa Rich

Reference:

Learning Something New – RFM045

Connect with Teresa:

Websites: https://www.reflexologyuk.org and http://teresarich.com/

Connect with Heather:

Join our Facebook Community: Ready For More! Women Business Owners Circle

Facebook: www.facebook.com/igniteyourmarket/

Instagram: www.instagram.com/heathercameroncoach/

LinkedIn: www.linkedin.com/in/cameronheather/

Free 5 Day Productivity Program: www.igniteyourmarket.com/takecontrol/

Download Your Should Buster: www.igniteyourmarket.com/shouldbuster

#readyformore

Why do Businesses Spend Money?

Why do Consumers Spend Money?

Bright Shine Object Syndrome

Do want to create your marketing Message that Connects?

Let’s connect:

Useful Resources:

Who is Lyn Lindbergh?

Highlights:

Reference:

Connect with Lyn:

Connect with Heather:

Who is Jen Wozny?

Highlights:

Connect with Jen:

Connect with Heather:

Highlights of Wisdom for 14 Amazing Women:

Connect with Heather:

Lead Generation Explosion Speaker Series

1) The Power of Pinterest

2) Harnessing the Power of Your Website

Changes

Let’s connect:

Useful Resources:

Who is Teresa Rich?

Highlights:

Reference:

Connect with Teresa:

Connect with Heather:

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