What is the key to successful network? How can you make the most of your networking time? Having your 30 second pitch is important, but too often in networking situations people are focused so much on what they want to say and saying in 30 seconds or less, they forget to listen to what the […]
Marketing
“Writer’s Block” – How do You Get the Juices Flowing?
I have writer’s block today, or should I say blogger’s block. Lots of ideas spinning in my head but nothing is coming out. I spent the last hour or so looking online for a topic or idea that will inspire me enough to get the words flowing. Nothing! Finally the light bulb turned on […]
Midweek Spark – 5 Top Reasons to Build Your List
November’s Midweek Spark theme is The Money Is In Your List. No matter the type of business you are in, whether it is online, services based or a traditional brick and mortar business, you need to stay in contact with your customers and prospects. This isn’t something new. Traditionally, businesses built up their contacts and […]
Midweek Spark: Know Your Market – Leverage Social Media
October’s Midweek Spark theme: Know Your Market Social media is alive, well and growing fast. In fact, social media sites are popping up seemingly every day. The problem is it can be overwhelming and time consuming to be “active” on social media. Many entrepreneurs invest hours with very little return for their investment and often without a plan. How […]
Midweek Spark: Know Your Market – Creating “Hot” Copy that Connects
October’s Midweek Spark theme: Know Your Market No matter what business you are in you need to advertise whether it is in print, online and/or in social media. It is essential that you stand out. Not only are consumers bombarded with information they can easily do their own research without leaving their homes. How do you stand out? […]
Create Your “Person”
“What is she talking about? Your “Person”?” Perhaps you are thinking “I don’t need to create my “person”! I have lots of people around me”. Creating your “person” is a great (old) marketing trick. It allows you to create marketing material that is authentic and truly connects. Business coaches often talk about knowing your niche […]