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Business Basics

5 Ways to Quickly Grow Your Audience

By Heather Cameron Leave a Comment

Grow Your Audience

During my live Masterclass, “Fill Your Pipeline”, I asked participants “what area in your business do you need to work on the most?”. The most popular answer… “grow my audience”. Why? 💠 Business is a numbers game and it’s hard to grow your business if your audience is very small. 💠 It’s also hard to […]

Filed Under: Business Basics Tagged With: Audience Growth, listbuilding, Sales

Are You Missing the 1 Thing in Your Content that Makes People ENGAGE?

By Heather Cameron Leave a Comment

The Curiosity Factor

Are you missing the one thing in your content that makes people ENGAGE? What is it? A stranger sees your post in a group… …lands on your website…. …catches a reel on Instagram… …sees your pin. What’s going on in those first few seconds? What are we trying to cultivate in that moment? It might […]

Filed Under: Business Basics

3 Business Lessons from Leonardo Da Vinci

By Heather Cameron 4 Comments

Simplicity = business success

There are many lessons that business owners can learn from artists, particularly an amazing artist like Leonardo Da Vinci. Here are three lessons from Leonardo Da Vinci that we should all be applying to our business. 1: Get Perspective  “Every now and then go away, have a little relaxation, for when you come back to […]

Filed Under: Business Basics Tagged With: Business Ownership, Entrepreneurship

You Can Change Your Story

By Heather Cameron Leave a Comment

Change Your Story

I had a big “ah-ha” about a month ago. You can change your story, simply by changing how you’re using your imagination. It seems obvious and yet we just don’t think about it. It started with “Why am I stuck?”, “Why am I not doing what I know I want to do and need to […]

Filed Under: Business Basics, Mindset Tagged With: #mindset, Change Your Story

Top 5 Email Marketing Mistakes Business Owners Make

By Heather Cameron 2 Comments

Email Marketing

It doesn’t matter what niche you’re in or whether you sell products or services, everyone should be using email marketing in their business. Are you? There is a big misconception that email marketing is dead.  It’s the opposite, emails are still the number one way to building an engaging relationship with people who express interest […]

Filed Under: Business Basics, Listbuilding, Marketing Tagged With: email marketing

4 Questions to Consider Before Changing a Business Tool

By Heather Cameron Leave a Comment

Changing a Business Tool

It can be stressful to think about changing a business tool that is critical to your business, but I did it! After waffling about it for far too long, I changed one of my critical business tools, my email marketing provider. Have you been faced with trying to figure out if one of your critical […]

Filed Under: Business Basics

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